At Matt Hartley Lighting LLC, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our digital marketing services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.
1. Collection of Your Information
We may collect information about you in a variety of ways. The information we may collect via the Website includes:
1.1. Personal Data
Personally identifiable information, such as your name, business name, email address, and telephone number, and professional information, such as your job title and industry, that you voluntarily give to us when you request a quote, fill out a contact form, or when you choose to participate in various activities related to our services.
1.2. Derivative and Campaign Data
Information our servers automatically collect when you access the Website, such as your IP address, browser type, and access times. When providing digital marketing services, we also collect data related to campaign performance, including but not limited to ad spend, conversion rates, click-through rates, and audience analytics. This data is essential for optimizing your campaigns and is treated with the utmost confidentiality.
1.3. Financial Data
Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase our services. We store only very limited financial information. Otherwise, all financial information is stored by our payment processor (e.g., Stripe, PayPal), and you are encouraged to review their privacy policy and contact them directly.
2. Use of Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:
- Create and manage your account and marketing campaigns.
- Compile anonymous statistical data and analysis for internal use or for reporting to you.
- Deliver targeted advertising, newsletters, and other information regarding promotions and our services to you.
- Fulfill and manage purchases, orders, payments, and other transactions related to our services.
- Generate a personal profile about you to make future interactions more personalized.
- Monitor and analyze usage and trends to improve your experience with the Website and our services.
- Process payments and refunds.
- Request feedback and contact you about your use of our services.
- Respond to your service requests and support needs.
3. Disclosure of Your Information
We may share information we have collected about you in certain situations. Your information may be disclosed as follows:
3.1. By Law or to Protect Rights
If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.
3.2. Third-Party Service Providers
We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis (e.g., Google Analytics), email delivery, hosting services, customer service, and marketing assistance.
3.3. Business Transfers
We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
4. Security of Your Information
We use administrative, technical, and physical security measures, including SSL encryption, to help protect your personal information and campaign data. While we have taken reasonable steps to secure the information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
5. Policy for Children
We do not knowingly solicit information from or market to children under the age of 13. Our services are targeted to businesses and professionals. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.